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Numerous third party studios were getting stuck into PlayStation game production, and a string of classic titles began to emerge.

This is the biggest reason Sony won. Its the oldest lesson in our business. You can have the greatest hardware in the world, the best operating system, the best API - the best platform - but if you don't have the great software that your users crave, its just ornamentation. Sony never had the best games, but they always had the biggest selection - something to satisfy whatever you were hungry for.

In Europe especially Sony displayed a masterly grasp of how to market a games machine to a more mature audience; the company knew that those gamers which had grown up with the 8-bit and 16-bit consoles were gradually reaching adulthood and would therefore require more “grown-up” gaming experiences.

This was the first time that I began to understand that hype and flash could woo consumers into a frenzy even if there was no substance. Tomb Raider was crap. You never had to spend 10 minutes lining up a jump in a Super Mario game. Resident Evil was garbage. No one ever picked up a controller to play Legend of Zelda and spent two hours learning how to walk. Metal Gear Solid was guilty of all the FMV tricks that Sony had accused Phillips of doing. You didn't get any of that in Goldeneye.

Winning isn't always about having the best product. Sometimes its about having the most product, or the flashiest product, or the cheapest product. There's no better lesson to prove that than the Sony Playstation



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