Cargo shrink is a 25B/year problem in the US -- way bigger globally (logistics by itself is a 4T industry) -- however, we're more about fixing disruptable supply chains (which is way harder to measure, but also way larger). Cargo shrink can be theft, spoilage, misplacement, or a bunch of other similar reasons. Our hardware helps us track that kind of stuff and our predictive analytics helps us figure out the ramifications of what happens down the line!